• Serve as a strategic creative production partner to the Marketing team, elevating and bridging creative ideas with production operational reality throughout campaign development • Act as the regional creative and production expert, advocating for local market nuances, technical capabilities, and best-in-market marketing experiences with global and international teams • Lead end-to-end creative production for the full asset suite, from initial planning and production to final delivery • Drive the execution of title and brand campaigns, effectively translating creative concepts into reality • Manage key campaign elements including budgets, timelines, and workflows to ensure operational excellence and on-time delivery • Own relationships with agencies and vendors, tracking scopes of work, budgets, and production timelines • Lead internal and external communications, ensuring seamless workflow and information exchange among all stakeholders • Partner with regional and global teams to support the localization of international campaigns, leveraging global materials to create impactful local extensions • Uphold brand guidelines across all deliverables, clearly communicating standards to internal teams and external partners
• At least 10+ years of marketing and production experience, preferably within an entertainment or lifestyle brand at a creative/production agency with an emphasis on integrated campaigns • A systems thinker adept at utilizing technology to optimize creative processes and maximize campaign efficiency and output • Analytical in approach, ability to prioritize needs when making impactful decisions • Thrives in fast-paced, demanding environments, with high intellectual curiosity and strong judgment in ambiguity • Deep and comprehensive technical understanding of end-to-end campaign execution, including online and offline video, high-impact display takeovers, rich media, D/OOH, on-ground activations, digital marketing, and paid social campaigns • Agile and goal-oriented, driven by success • Fluent in English and conversational in Bahasa Indonesia • In tune with pop culture & trends
Campaign Production, Budget Management, Vendor Management, Integrated Campaigns, D/OOH, Paid Social, Content Localization
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