• Develop and execute KOL strategies aligned with brand objectives and audiences. • Identify and build a network of beauty KOLs, influencers, and creators. • Lead end-to-end KOL and affiliate campaigns. • Manage relationships with creators, agencies, and partners. • Analyze ROI, engagement, reach, conversion, and campaign effectiveness. • Prepare reports and recommendations. • Monitor beauty trends and competitor activities. • Manage budgets, deliverables, timelines, and negotiations.
• Bachelor’s degree in Marketing, Communication, Business, or related field. • Minimum three years of KOL or influencer marketing experience, preferably in beauty, skincare, cosmetics, or FMCG. • Proven end-to-end KOL and influencer marketing strategy experience. • Strong beauty creator network. • Excellent negotiation, communication, relationship-building, stakeholder management, and analytical skills.
KOL Strategy; Influencer Marketing; Affiliate Marketing; Campaign Management; Negotiation; ROI Analysis; Budget Management
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