Strategic Project – Marketing
• Conduct market and industry research, brainstorm and make recommendations regarding untapped growth opportunities for Shopee. • Drive overall buyer marketing strategy across relevant features for potential and new commercial landscape. • Evaluate new initiatives; optimize and achieve commercial objectives and performance across the region. • Responsible for the end-to-end implementation of product marketing projects from ideation to launch in order to drive buyer adoption, engagement and/or retention. • Identify new revenue streams for the business, focus on growing user acquisition and building retention. • Review and analyze all key marketing metrics on a daily basis.
• Hold minimum Bachelor Degree in Engineering, Business Management, Finance, Marketing, or other quantitative-based majors, with 4+ years of experience • Has prior experience in project management, strategy, business development, management consulting, or other business strategy fields. • Demonstrates the ability to manage and drive projects across multiple stakeholders and functions. • Strong analytical skills with the ability to translate data or insights into structured, actionable strategies. • High ownership, self-driven, and proactive in identifying growth opportunities with a commitment to finding effective solutions. • Comfortable working on multiple projects simultaneously in a fast-paced environment. • Structured verbal and written communication skills, including proficiency in PowerPoint and Excel, with the ability to present to management teams.
Market Research; Marketing Strategy; Project Management; Business Development; Growth Strategy; Data Analysis; Revenue Growth; User Acquisition; Retention; PowerPoint; Microsoft Excel; Stakeholder Management
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